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Google Instant went live on 9/9, read industry experts opinions on how this will affect SEO here, including contributions from White Hat SEO Marketing.
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hits - Whitehat SEO Marketing - Glossary
White Hat SEO Glossary Index
Generally a "hit" is a page view. Thus if a visitor comes to your home page and then sees two other pages you received three hits. In can also be used to mean the same thing as uniques.
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